Essay 1 Visit the 2006 Global Student Entrepreneur Award Winner’s company Web site, ModBargains.com, available at http://www.modbargains.com/. ModBargains is a retailer of modification parts for European automobiles. What issues must ModBargains take into consideration when deciding upon a markup pricing strategy? What appears to be ModBargains’ general approach toward pricing? Writing Guidelines General Document Guidelines · Margins: One inch on all sides (top, bottom, left, right) · Font Size and Type: 12-pt. Times New Roman font · Line Spacing: Double-space throughout the paper, including the title page, abstract, body of the document, references, appendixes, footnotes, tables, and figures. · Spacing after Punctuation: Space once after commas, colons, and semicolons within sentences. Insert two spaces after punctuation ending sentences. · Alignment: Flush left (creating uneven right margin) · Paragraph Indentation: 5-7 spaces · Pagination: The page number appears one inch from the right edge of the paper on the first line of every page. · Running Head: The running head is a short title that appears at the top of the pages of a paper or published article. The running head is typed flush left (all uppercase) following “Running head:” at the top of all pages (including the title page). The running head should not exceed 50 characters, including punctuation and spacing. Using most word processors, the running head and page number can be inserted into a header, which then automatically appears on all pages. · Active voice: As a general rule, use the active voice rather than the passive voice. For example, use “We predicted that …” rather than “It was predicted that …” · Order of Pages: Title Page, Abstract, Body, References, Appendixes, Footnotes, Tables, Figures APA (American Psychological Association) Citation Criteria: Text citations: Source material must be documented in the body of the paper by citing the author(s) and date(s) of the sources. The underlying principle is that ideas and words of others must be formally acknowledged. The reader can obtain the full source citation from the list of references that follows the body of the paper. APA (is most commonly used to cite sources within the social sciences. This resource offers examples for the general format of APA research papers, in-text citations, endnotes/footnotes, and the reference page. Example of APA-formatted References: Go to http://www.apastyle.org/ And Click on ‘Learning APA Style’
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